The Academy
/
Scale or Die
/
Episode
15
:
Wistia
Chris Savage
from
Wistia

Making big bets on branding

Overview

Wistia is a strong proponent of brand advertising. CEO Chris Savage shares how he takes calculated creative risks other CEOs would avoid, and of recent, he's raised a debt round to buy out his investors.

Transcript

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.