The Academy
/
Scale or Die
/
Episode
18
:
Single Grain
Eric Siu
from
Single Grain

Content marketing strategies for massive organic traffic

Overview

In this interview, we have an in-depth discussion on content marketing. We'll learn about SEO strategies, proven formulas, driving traffic, link building, content creation, podcast creation, and paid ads. This episode is full of simple, practical information that you can apply to your startup… today!

Transcript

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.